PRIVACY POLICY

Last Updated

May 2026

1. Who We Are

The Game Changer Training ("we", "us", "our") is a private personal training gym based at 1-3 Knebworth Gate, Giffard Park, Milton Keynes MK14 5QD. We are the data controller responsible for your personal information. If you have any questions about this policy, please contact us at info@gamechangertraining.co.uk.

2. What Data We Collect

We may collect the following categories of personal data when you interact with our website, enquire about our services, or become a member:

• Full name, email address, and phone number
• Health and fitness goals (shared voluntarily in enquiry forms)
• Payment and billing information (processed securely via third-party providers)
• Session attendance and progress records
• Communications you send to us via email, WhatsApp, or our website
• Technical data including IP address, browser type, and device information when using our website

3. How We Use Your Data

We use your personal data for the following purposes:

• To respond to your enquiries and book discovery calls
• To manage your membership and deliver coaching services
• To send you timetables, class updates, and relevant communications
• To process payments and maintain financial records
• To improve our website and services
• To comply with our legal obligations

4. Legal Basis for Processing

We process your personal data on the following legal bases under UK GDPR: (a) Contract — to deliver services you have purchased; (b) Legitimate Interests — to manage our business operations and communicate with you; (c) Consent — where you have explicitly opted in to receive marketing communications; and (d) Legal Obligation — to comply with applicable laws.

5. Data Sharing

We do not sell or rent your personal data to third parties. We may share your data with trusted service providers (such as payment processors, CRM software, and email platforms) strictly for the purpose of delivering our services. All third parties are required to handle your data securely and in accordance with applicable law.

6. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Membership records are typically retained for 6 years after the end of our relationship for accounting and legal purposes.

7. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request erasure of your data ('right to be forgotten')
• Object to or restrict processing of your data
• Data portability — receive your data in a structured format
• Withdraw consent at any time, where processing is based on consent

To exercise any of these rights, please contact us at info@gamechangertraining.co.uk. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

8. Cookies

Our website may use cookies and similar technologies to improve your browsing experience and analyse site traffic. You can control cookie settings through your browser preferences. Continuing to use our website without changing your settings implies acceptance of cookies.

9. Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

Questions?

If you have any questions or concerns about this Privacy Policy or how we handle your data, please don't hesitate to reach out to us directly.